Friday Tip – Outbound Links Strategy
Great care should be taken with any outbound links placed on your websites (blog platforms included). Outbound links have the ability to enhance or hurt your SEO. The following is a list of measures...
View ArticleFriday Tip – Use a Privacy Policy
There has been some question on whether or not having a privacy policy on your website can impact your SEO. Google makes not definitive mention on the subject. Some SEO experts say they have noticed...
View ArticleFriday Tip – Avoid Paid Link Schemes
If you are trying to work on your SEO yourself, you may have come across the idea that backlinks can improve your SERPs (search engine results page). Higher quality backlinks have the power to improve...
View ArticleNH Search Engine Marketing ( SEM )
Similar to SEO (Search Engine Optimization), SEM stands for Search Engine Marketing. Good SEM brings in traffic from two sources: Organic search results in the search engines. Paid advertisements in...
View ArticleCheck Your SERPs – Panda Update Alert
Over the last few days, Google has rolled out the Panda 3.5 update, and a lot of good sites were hit hard. The goal of Panda is to hit the spammy sites. However, if you have a great site, chances are...
View ArticleContent Creation For SEO and SEM
As far as websites go, content is king. The regular addition of content will cause Google to spider your website regularly. Add enough content, and your new pages will be spidered and cached every...
View ArticleFear The Penguin
Google’s Penguin update occurred nearly at the same time as the Panda update two weeks ago. Many sites were demoted or removed. This update focused primarily on webspam (similar URLs, duplicate...
View ArticleFriday Tip – Hidden Links in WordPress Plugins
Black Hat SEO is the use of poor measures taken to purposefully trick search engine algorithms, using sneaky ways to artificially inflate search engine results. If you get caught, you will certainly...
View ArticleFriday Tip – Go Easy On The Ads
The layout of your website is important to visitors and Google’s algorithms. In January of this year, Google rolled out another algorithm which affected websites with a poor layout. The ones most...
View ArticleFriday Tip – Chill Out With The Keywords
Keyword stuffing. It’s not a good idea. It is bad SEO – A big fat no-no. No bueno. Sometimes I investigate old websites where the content is fresh, but when I look at the code, I find that on each...
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